CHALLEGE For over a year, our client MDC Interior Solutions had been diligently working on their latest product category to bring to market, aptly titled FUNC. Combining the best of “fun” and “function,” FUNC. designs are stylish, innovative solutions made to help unify and define open work environments. However, with the onslaught of COVID-19 earlier Read More…

Challenge With the initial rise of COVID-19 in March of 2020, companies everywhere were scrambling to find ways to keep connections and relationships afloat at an extremely unreliable time. Our client Milliken, a leading producer of carpet and LVT, found themselves in this very position, asking “what can we do right now of value?” It Read More…

Challenge With the cancellation of High Point Market this spring, our client Crypton Home was presented with a very unique challenge: how can they promote their new fabrics when their customers would not have the chance to see them in person (and in action)? With this scenario at hand, our agency was tasked with creating Read More…

Challenge With the postponement and eventual cancellation of spring 2020 High Point Furniture Market, Crobar was tasked to act fast in maintaining launch communications for Universal Furniture and their several new introductions. Read on to explore some of the fresh and exciting ways we were able to achieve success as a Digital Launch Agency with Read More…